Fanta Helper was a social media page dedicated to Fantacalcio, an Italian fantasy football game where players create virtual teams by managing real football players. It was the first project that made me realize how much I enjoyed building something online.

Together with two other people, I created a page dedicated to fantasy football, back when the space was still much smaller than it is today. In just one season, it became one of the most followed pages in the space, thanks to daily content, auction advice, and Twitch live streams.

More than the numbers, though, what I took away was something else: the joy of creating content, building a community, and watching an idea grow from scratch.

There’s one thing that probably won’t ever change: I love building the spaces where I work.

Over the years, I’ve changed desks, room layouts, and setups more times than I can remember. I’m fascinated by how the environment around us, technology, and small details can influence creativity and productivity..

This passion eventually turned into content about desk setups and technology, giving me the chance to collaborate with international brands and try products that are now part of my workflow.

Social media taught me one thing: thirty seconds are just not enough for me.

I enjoy telling stories, explaining things, and taking the time they deserve. That’s why YouTube has always felt like the platform that fits me best, even before I started publishing.

So far, it has been a playground for experimenting with ideas, formats, languages, and topics. Every video has helped me better understand what I actually want to share.

Today, things are much clearer.

I want to bring together design, technology, personal projects, and everyday life in one place, sharing what I build, the experiences I have, and everything I learn along the way.

And who knows, maybe even share the journey of building a design studio, showing not only the final outcome, but everything that happens before getting there.